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Luigi Loir


 

 

Noé WILLER Fine Art Consultancy, the Authentication of Paintings and Works of Art, Purchase, Sale and Appraisal of fine art, French Painting XIX / XX century. Artists of the Belle Époque, Impressionist School of Paris ...

Expert spécialiste de Luigi LOIR, responsable ;
- des archives de l’artiste
- de l’authenticité de ses œuvres. 
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Painter Luigi Loir :"From the Belle Epoque to Advertising "

Catalogue Raisonné
vol.1
par N.WILLER

The beginning of the 20th Century saw the dawn of a new innovative world. From the “Belle Epoque” to the era of industrialization, society in full evolution profited from Luigi Loir’s indisputable talent.

His universal language tinted with poetry, humour and nostalgia expresses itself in a Parisian street scene by night, a landscape in the rain, a sketch, a picture for children an illustration, a poster…

I became fascinated by the work of this rare and mysterious artist. It seemed to me essential that a book should be devoted to him.

Noé Willer

Luigi Loir
 

The Belle Époque in Paris through Luigi Loir paintings

From the fall of the Empire in 1870 until 1914, the new economic exposition generated a period of pleasure and “joie de vivre”.
Paris was humming with action and its source of happiness became myth.

Paris was living in the opulence of the “Belle Epoque”. Directed by Baron Haussmann and the landscape architect, Alphand, the boulevards, parks and buildings were demolished, restored, rebuilt, constructed…

The new face of Paris appeared amidst a fever of novelty. The economy was flourishing and a myriad new places to live it up opened their doors: The Moulin Rouge, the dance halls, theatres, cafés…

Paris de la Belle Epoque à la Publicité

The bottom of the “butte” teemed with cabarets and shows from where artists such as Toulouse Lautrec, Valadon, Maurice Denis, Luigi Loir drew their inspiration.

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Luigi Loir and the birth of advertising

 

Advertising, the ephemeral art, should captivate, convince and make one dream.
It played an important role in society at the end of the 19th century.

It materialised the main social-cultural trends of the time and gave concrete expression to the technical innovations it printing.

 

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Luigi Loir et la naissance de la publicité
 
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Art consulting firm:

Fine Art Valuations - Art Conseil W Fine Art Valuations

15 rue de Miromesnil
Paris 8ème

Fine Art Consultancy, the Authentication of Paintings and Works of Art, Purchase, Sale and Appraisal of fine art, French Painting XIX / XX century. Artists of the Belle Époque, Impressionist School of Paris ...

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Fine Art Valuations

Art Expertise Mr. Noe WILLER,
French Art Expert
(19th and 20th Century Art)
is the author of the catalogues raisonnes on:  

- Victor GILBERT
- Eugène GALIEN LALOUE
- Luigi LOIR
- Jean Gabriel DOMERGUE

Mr. Noe Willer - owner of an art gallery in Paris
www.art-conseil-w.com/ 

15 rue de Miromesnil
75008 Paris
Phone : 00 33 (0)1 53 43 80 90
Fax : 00 33 (0)1 53 43 80 91

Mr. Noe Willer consultant to French auction houses.

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